As someone who works in a gaming store, people dont buy PS3s for blu-ray as far as i've EVER seen.
Currently the people who are/do are the ones that always have the newest formats, they are the guys that brought plasma tv's which died within the first year and had to be regassed, they are the guys that have the newest of everything and dont seem to care when it fails either.
Currently blu-ray AND hd-dvd together make up less than 1% of total dvd sales and rentals, so they have such a little influence, even if every blu-ray viewer brought a PS3 I really dont see that making it this "huge" success which sony needs it to be.
Also now that its fixed to basicly one format (unless something beats bluray soon - the same way minidisk got beaten rather soon) then the cost of producing blu-ray drives will drop and drop and drop - this means cheaper PS3s.... but most of the customers who come to me say they are concidering the PS3 because its more expensive (surely that makes it better? - rofl).
At the moment the retail for a PS3 is about £80 higher than a 360 (due to bundles etc - in m y store at least) which means that explains whats paying for that free internet service they are providing - thats two years of live!. If the cost of a blu-ray drive drops then sony will need to reconcider fast what they are planning - they dropped the 60gig for a "cheaper" 40gig, because people wouldn't pay for the 60, and they use the excuse of it having a blu-ray drive as the reason for the higher cost. If blu-ray is sitting in every store, then surely ps3's should become cheaper than the 360?... This is at least what customers will expect, it doesn't have anything else to offer. Most can see the point of spending money on ongoing services such as live, so the idea of the "free" online service doesn't appeal to any whom concider themselves "hardcore".
This blu-ray winning, might actually be one of the final nails in the coffin for the PS3... :o
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